Clean Up Inactive Contacts
Removes contact records that are unsubscribed, have bounced emails, or have had no engagement for over a year to maintain database hygiene.
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Trigger enrollment for contacts
When this happens
Group 1
Email optout is equal to Yes
Lifecycle stage is none of Opportunity, Customer
Last sales activity timestamp is before
Email bounce is greater than or equal to 1
Lifecycle stage is none of Opportunity, Customer
+ 1 more condition
+
1. Delete Record
Delete the enrolled record
+
End
Description
Deletes contact records that are unsubscribed, have bounced marketing emails, or have had no engagement for over a year and are not in Opportunity or Customer stages.
Categories
ContactsData Cleanup
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